Hixih Rubber Industry Group founded in 1989. Hixih seizes the historical opportunity of China's reform and opening up，adheres the High-end, High-quality and High-efficient development direction, and follows innovation-driven, opening up-driven and large project driven as the development strategy. Hixih had become an International, diversified and innovation-oriented enterprise group leading in rubber industry and also involved in electricity generate, new energy, metal products, bio-engineering, real estate development, health care, capital operation and etc. Now Hixih’s products are shipping to more than 100 countries globally.

Hixih target on the best in the same industry, adheres the philosophy of built own strength through absorbing the advanced technology from world’s ultimate manufacturers. Hixih built joint ventures with world’s fortune 500 company including Pirelli from Italy,  Continental from Germany Developed an exclusive philosophy as improve itself using outside reinforcement, fission by opening up and exchange development using shareholdings. Hixih won the full confidence and highly recognized by partners with a win-win cooperation. Pirelli's accumulated investment in Hixih factory in these years ranks in the front line of the investment projects in China from Italian companies.

As an international high performance tire manufacturer and high end conveyor belt manufacturing enterprise, Hixih group is committed to provide comfortable and safe driving experience for high-end car users and professional solutions on material handling system for global customers. Pirelli tire is mainly used for world famous upscale vehicles, conveyor belt is widely used in multiple industries as coal mining, metallurgy, electricity, ports and constructions. Sticking to the innovation driven development strategy, Hixih group has built an open innovation system with university-industry cooperation, upstream and downstream integration, and domestic & foreign linkage.