In first quarter of this year, Aneng company overcame all sorts of adverse effects that financial crisis brings, presented busy production lines, every index reached a considerable growth, has realized the good beginning of the first season.

The first three months of this year, world economy was depressing continuously as well as the rubbery industry fluctuated widely. In the face of the severe situation, our company carried out group strategic plan, insisted on taking market as the direction, based on R&D and advanced management to meet the emergency, turned crisis into opportunities to exceed the target in the first season.

The company paid attention to the pulling function of technology for the market. Monitoring the ongoing trend and market demand, strengthen R&D of new products. In order to deal with the crisis, the company has developed five new conveyor belts, a new detective device and a new splicing technology. These new products possessed high competitiveness with leading technology and excellent performance. On March 19, the company held new products launch conference in the Great Hall of People, has drawn the concern of industry, receiving a large order as soon as marketed the new product.

The company insisted on gaining benefit and competitiveness from management. Strengthened energy conservation management and improved unit operation efficiency to make good use of resource. Update the technology with tightened cost control, to reduce the cost by using new material, new technology. Insisted on the principle of purchasing in batches and FIFO to avoid overstock and guarantee fast turnover. Cost reducing and benefit increasing have been realized by the above-mentioned measures.

Facing extreme stress, the company adjusted marketing strategy rapidly to keep existing market share and maintain customer relations, meanwhile, catch the market demand formed by national infrastructure construction to expand market share further. The favorable situation featuring keep-rising sales volumes has appeared under such severe circumstance by adopting above measures.