2009 is a special year for Hixih Group, everything goes well and realize rising against tendency under the right leadership of Chairman Niu with facing economic crisis. At the end of the year, Monthly would like to share achievements with you together.
 

1、Group company officially changed its name to Hixih Rubber Industry Group

To further adapt the international group development strategies and brand development needs, Shandong Yinhe Rubber Group officially changed its name to Hixih Rubber Industry Group approved by State administration for Industry and Commerce on Jan 13 2009, short for Hixih Group as its English name HIXIH. The new corporate name in English and Chinese interpretation of the Hixih with hard work, hard-working struggle, and constantly challenge a higher Chinese good moral; the new logo system’s simple, concise design style, highlights Hixih Group to create an unlimited future business vision.

The new name, the new logo, the new starting point, the new journey indicate that we will create new brilliant future. 

At 10:00, on September 16th morning, Celebration of Hixih 20th Anniversary & Turnover Exceed 10 billion conference was held in conference center. The senior managements from Italy Pirelli Group and Veyance Technologies Inc, and the two levels leaders from Jining and Yanzhou were present at the meeting.

Chairman Niu made an important speech and summed up development experience and hoped our company would be a super rubber industry enterprise. Chairman noted that, in the 20 years, we were good at grasping opportunities and we grasped six golden opportunities. in the financial crisis, we were not influenced, but also realized sales revenue exceed 10 billion ahead of the schedule, This showed that 20 years of Hixih could meet the crisis and challenges, and showed our strong internal cohesion and external integrity and explosive force of development. Hixih would be under the lead of Municipal Committee and Municipal Government, to make more contribution.

The government gave a high appraisal to the achievements of Hixih Group, they issued , For commending Hixih Group, Jining Municipal Committee and Municipal Government gave Niu Yishun 1 million yuan as a reward. Every department of Jining should learn from Hixih Group to make more contribution. The senior managements from Italy Pirelli Group and Veyance Technologies Inc, confirmed the cooperation with Hixih and decided to expand this relationship to invest in more projects.

3、The Same Song was presented in Hixih Park

19:30 on the 16th of September, The Same Song was presented on the stage with the theme of appointment with Hixih in Yanzhou by singing . The superstars from two sides and three places such as Zhou Huajian, Wang Lihong, Rong Zuer, Han Lei, Wang Feng, Fan WeiQi, Na Ying, Zheng XuLan, Yu Quan, Yan Weiwen, Liang Yongqi, Wei Wei, Yang Hongji, Xiao Shenyang were came on stage. Almost 20,000 on-the-spot audiences enjoyed this top grand music banquet.

The Same Song is sponsored by Hixih group, record and produced by CCTV, in order to celebrate 60^th anniversary of founding the country, 20^th anniversary and sales income exceed ten billion of Hixih group. T