On May 27th, “2016 Pirelli VS automotive media major league soccer friendly match” begun in Hixih. There were four football teams, two from Hixih, other two were automotive media major league soccer from Beijing and Shanghai.
The match started in the drizzle. Suitable temperature and the enthusiasm of the audience cheer helped players got into a good mood. Adhered to the purpose of “friendship first, competition second, the players carried forward the spirit of unity cooperation, forge ahead and striving, respect the referee and the opponent, showed the harmonious cooperation  and excellent football skill. Every game was intense and brilliant, fully showed the charm and passion of football, and Hixih staff’s spirit of transcendence.
That was the knockout game. After fierce competition, Hixih team, dressed in yellow shirt and automotive major league soccer Beijing team, dressed in white shirt reached the final. At the sixth minute of the finals, Hixih team after a series of fluid cooperation and got one point. Then the match became more intense, both sides have created a threat of attack, but failed to seize the good chances. The players’ enterprising spirit also won the audience cheers. After fierce competition, eventually Hixih won the champion with the result of 1-0.
The award ceremony was held after the match. Hixih deputy general manager Zhou Yong issued trophy and prize for the winning team. The match friendly close the distance between automotive media and Hixih, promoted the brand and product in the form of sport, better enlarge the influence of Hixih group in the automotive industry, also verified the inheritance and development of Hixih enterprise culture once again.
The automotive media major league soccer from Beijing and Shanghai visited Hixih tyre plant before the match.